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How to Create a Useful, Popular Website
In this free email course, I'll tell you everything I know about setting up your website and placing it highly in the search engines. Everything I tell you will also be free. You'll spend some time, but you won't spend your money. Your two...
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Absolute & Relative Links How Do They Rank?

Additional Reading


The question for this article is whether or not you should use "absolute url's" or "relative url's"? Not only that, this article researches whether or not Google ranks these methods differently.

Absolute: You use the entire url pointing to the designated page.

ex. www.yoursite.com/page1/index.html

Relative: You use an automatic path to the file

ex. /page1/index.html

Relative gives a path that is "assumed". Your browser will automatically "assume" to put www.yoursite.com before the link.

When researching these two methods, I used 4 factors to consider:


  1. 20 Different popular search terms

  2. Top 20 listings

  3. Top 10 "Inbound Links" for pages within the site

  4. Relative/Absolute urls NOT images


So here's the results of this study:


  1. The average results within the 20 search terms had a ratio of: Absolute 40% / Relative 60%

  2. The average inbound links for each site I researched had a ratio of: Absolute %50 / Relative 50%


So it seems safe to say that Google doesn't necessarily rank "absolute/relative" paths differently.

Google may recognize the fact that neither method is wrong, it only reflects the designers preference.

There's only 1 type of Absolute and Relative paths that get a bad rank. Web sites that use "tracking url's" or data base urls get a significant reduction in page rank emmediately.

The easiest way to notice this in action is to go to www.pogo.com (Online games). You would think that pogo has a great rank but nope, in fact their main page rank is 0/10. This happens because every time google crawls through their url, the site is different.

So if you care about page rank, keep your url's the same as the day your site was born!

Martin Lemieux is leading the field online for web design and online advertising. Visit his company right away for many marketing tips & strategies: http://www.smartads.info

OASES - Online Advertising Search Engine Services


http://www.flyinggelatingames.com

The Web Clinic - FREE MARKETING TOOLS


http://www.thewebclinic.com

 

More Reading:


The Essential Conflict in Humans is between our Species Nature and our Consciousness

Is Reciprocal Linking Dead

Reasons Why You Should Have A Weblogger Installed On Your Web Site

Search Engine Optimization and Web Site Usability

8 Steps to Design a Surfer Friendly Website That Search Engines Love

 
Choosing a Web Host Based On Price Dont

Tips to Protect Your Downloads or Products

Do You Really Need A Website

Keep Your Website Up To Date

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